Hybrid Customer Journey Demystified
Available languages
1/2 Day
vc025
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For whom ?
Who is this pro training aimed at?
All those who have to build a customer journey: quality manager, marketing manager, customer relationship manager, customer experience manager.
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Program
The program of training
Objectives
The objectives of the training
- Understand the customer and identify the key steps to build a culture focused on it.
- Analyse customer journey touchpoints by examining key phases, emotions, and success factors to enhance customer experience strategies.
- Design a hybrid customer journey (phygital) by considering the three pillars of customer experience: effort, emotions, and success.
Strong points
The strengths of the training
- This training focuses on applying skills in workplace situations by combining the benefits of group training with individual activities for greater effectiveness.
- By the end of the session, participants will design an action plan to implement strategies for strengthening their areas of growth and developing key skills.
- This live class is eligible for 3.5 PDUs in the Power Skills area, to maintain PMP® or PgMP® certification.
Hybrid Customer Journey Demystified